MADabolic to Rock Music City


Nashville’s New Standard in Group Fitness Classes to Open in 2021
NASHVILLE, Tenn. – MADabolic, the first and only strength-driven interval training franchise, announced today a newly signed agreement that will bring the rapidly expanding group fitness concept to Nashville. This will be the initial MADabolic location in Tennessee, introducing the region’s high-achieving fitness enthusiasts to the MADlifestyle. For local go-getters, this means they can expect unparalleled results through MADabolic’s signature intervals that torch body fat, increase strength and promote lean muscle. 
“There’s flat out nothing like it. MADabolic’s exclusive program is rooted in science and backed by years of experience. We’ve gone to great lengths to make sure that MADabolic is in a category of one,” said Brandon Cullen, the co-founder of MADabolic who has years of experience competing as an elite professional athlete. “Our distinctive approach brings out the inner athlete in our members and we can’t wait to get MAD with Nashville. The MADness is on its way!”
Founded in Charlotte, N.C. by Cullen and Kirk Dewaele, both former professional hockey players, MADabolic prioritizes strength as the base of its carefully curated workouts. This purposeful approach comes alive during interval training to push members in a challenging-yet-accessible environment.

MADabolic’s workouts are crafted entirely around work-to-rest ratios. Each trainer-led, 50-minute class includes a detailed description of the workout, an in-depth demonstration of each movement, and a carefully structured warmup to match the specific demands of the daily workout. Fostering a results-driven culture of members who place a high emphasis on structure, accountability and results, MADabolic believes in the benefits of a daily routine.
The signed agreement in Nashville comes as MADabolic continues to strengthen its nationwide presence through franchising into key markets across the United States, including Arlington, Atlanta, Austin, Charlotte, Washington D.C., Houston, Milwaukee, Pittsburgh, Raleigh and Silicon Valley. The brand is actively seeking qualified franchise prospects with a genuine interest in strength and interval training, as well as a connection to their local wellness community. They should also be willing to be hands-on with their business and confident in their ability to make it stand out in their market using the tools, support and resources provided by the MADabolic corporate team.

Ideal MADabolic franchisees are driven and passionate individuals that their members can look up to as role models, ranging from former elite athletes to everyday fitness enthusiasts.

For more information about the MADabolic franchise opportunity, please visit

About MADabolic
Founded in 2011 by former professional hockey players, Brandon Cullen and Kirk Dewaele, MADabolic sets a new standard for group fitness, where anyone can channel their inner athlete. Rooted in science and backed by years of athletic experience, MADabolic’s signature intervals are designed to torch body fat, increase strength and promote lean muscle. 
For more information about MADabolic visit To learn about franchising with MADabolic visit